Why to look at Nature
During the last 3.8 billion years of evolution, Nature had to face challenges
similar to the ones we are struggling with; such as: water scarcity, collecting energy and nutrients, responding to disturbances such as climate change, fires and floods, etc..
Through a continuous process of trail and errors, Nature evolved and thrived adapting to changing conditions, using locally available renewable resources and doing it in an efficient and resilient way. Nature goes beyond the concept of sustainability, it creates conditions conducive to Life.
A definition of biomimicry
Biomimicry (from bios, meaning life, and mimesis, meaning to imitate) is a new discipline, based on an ancient practice, aiming at investigating Nature to discover its best ideas and translate them into applicable design principles to solve human challenges.
We can think of it as "innovation inspired by Nature" and refer to Leonardo da Vinci as an example of renowned Biomimicry practitioner.
Difference from other bio-approaches
Instead of harvesting organisms, or domesticating them to accomplish a function for us, Biomimicry differs from other "bio-approaches" by consulting organisms and ecosystems (looking at natural forms, processes and systems) and applying the underlying design principles to our innovations.
Why to consider biomimicry
This approach introduces a new realm for entrepreneurship that can contribute not only to generate innovative designs and solutions to our problems but also to awake people to the importance of conserving the biodiversity on Earth that has so much yet to teach us.